20 Years Later…


Think back for a moment.  What were you doing in 1993? We saw the fiery end to the Branch Davidian Compound and the first bombing of the World Trade Center. We were watching Jurassic Park, Sleepless in Seattle, and Schindler’s List at the movies. We were listening to music from Aerosmith, Garth Brooks, Madonna, Nirvana, Phil Collins, and Snoop Dogg to name a few.

Of course this was a huge year in technology, as well. The World Wide Web opened up the globe, giving access to everyone to search and be a part of the newest business technology. There were no smart phones; the cell phones were so big and bulky some were called “bricks”. We didn’t “text”; we “paged” people when they were away from the office. Email was an increasingly acceptable and essential way to communicate for business and correspond with friends.

Back in those days, I knew that technology was the place for me, and I began to dream about starting my own technology company. However, I didn’t see how that was going to happen. I thought I had at least the next 4 years and perhaps my entire career planned. I had just graduated from college and had been commissioned into the Air Force as a 2nd Lieutenant.

I guess even military service can’t stop an entrepreneur from pursuing their passion. While in college, I worked part-time as a Software Engineer and Project Manager for the university’s technology research company on an enterprise software system for a group of insurance agencies. After graduation, I stayed in contact with the CEOs of those customers, and when the university no longer supported the system, I offered to take over supporting and enhancing the system on a part-time basis working nights and weekends. It is amazing what we were able to accomplish with a “high-speed” 9600 baud dial-up modem, a fax machine, a landline phone, email, and a few computers in a home office. After completing my service commitment in 1996, I decided it was time to take the full entrepreneurial plunge, working full time in what would become Advanced Data Spectrum and hiring my first employee. We were successful because we had a genuine desire to help and serve our customers, acting as a stakeholder in their business and helping them leverage technology to deliver better and more cost effective service to their clients.

Today, Advanced Data Spectrum has two subsidiaries, Peladon Software, Inc. and Peladon Software, Ltd., with global operations in the United States and the United Kingdom, supporting customers worldwide. We continue to provide innovative solutions that help our customers transform their data and documents into actionable information to drive business success and profits.

A lot of time has passed since those early days of the business, but sometimes it feels like it was not that long ago. My passion for the business and for our customers is as strong as ever, but the perspective has expanded as well to inspiring that passion throughout our team and our organization focusing on the same core values that guided our success in the beginning.

The world is changing. There are tragic events happening worldwide, but, there are also triumphs to celebrate as we become a smaller, more interconnected world and see the goodness and generosity that is the best in all of us. The movies and music are different, but they reflect even more the times we are in and the shared experiences that resonate across countries and cultures. Technology is changing as well, and we continue to help our customers, those that have been with us for these 20 years as well as those that are new, to adapt to those changes and leverage those changes to improve the way they do business and deliver results for their clients.

One thing will never change. The innovation and entrepreneurial spirit that fueled our growth through the first 20 years will continue as we explore what the next 20 years will bring. We welcome you along with us on our journey.


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